Customer Health

Churn Risk Scorer

Score existing customers by churn probability using engagement, usage, NPS, and contract signals, and build a save plan for at-risk accounts.

Compatible With
ClaudeHubSpotSalesforceSlackSMARTeRecommended

Updated Aug 19, 2026

0 downloads

Install via NPX

npx gtmskills install churn-risk-scorer

Fetch this skill directly into Claude Code or your workflow.

Problem Solved

Churn usually surfaces at renewal, when it's too late to do anything about it. This skill scores existing accounts on an inverted risk model — engagement, usage, NPS, and contract signals — so CS and sales can spot accounts trending toward churn while there's still time to intervene, and get a specific save play when needed.

When To Use

  • Ahead of a renewal cycle
  • to flag accounts likely to churn
  • Before an expansion or upsell push
  • to rule out accounts quietly churning
  • When CS needs a prioritized list of accounts to focus on
  • After a health-score data refresh
  • to catch new risk signals

Skill Content

---
name: churn-risk-scorer
description: >
Use this skill whenever a RevOps or customer success user wants to score existing
customers by churn probability, identify at-risk accounts before renewal, or build
a save plan for flagged accounts. Triggers on: "churn risk scoring", "which customers
are at risk of churning", "flag at-risk accounts", "churn probability", "customer
health scoring", "who might not renew", "identify churn risk", "at-risk renewal
accounts", "customer churn analysis", "score our accounts for churn", "which accounts
should CS prioritize", "build a save plan", "retention risk", or any request to assess
existing customer health and likelihood of churn. Scores accounts on engagement, usage,
NPS, and contract signals using an inverted risk model — higher score means higher
churn risk. Recommends save plays per account on request.
---
# Churn Risk Scorer
Scores existing customer accounts by churn probability using engagement, usage, NPS,
and contract signals. Higher score means higher risk — the model is inverted from fit
scoring tools. Surfaces a compact risk summary first, flags accounts with converging
renewal urgency, and recommends specific save plays per account only when asked.

Source Details

Created by
SMARTe GTM Team
Last Updated
Aug 19, 2026
Language
English
Licence
MIT LicenseLearn more